Every December I follow along with Lara’s intentional goal-setting process. Yet like so many, New Year Resolutions have often started strong for me and died a month or so in. This year has been different for me, I think partly because I’m a new wife and fully desire to build an intentional life with my husband, and secondly, as a new business owner I simply cannot get far without a plan in place.
I have learned through experience the necessity of mood boards when it comes to designing absolutely anything. Mood boards, when used strategically, are rightly an essential step within the design process. Without one to refer back to when designing, I feel lost and often end up circling around ideas.
The research phase begins with a questionnaire. The questionnaire is my favourite part of the design process with my clients! Reading through a finished questionnaire submitted by a client fires me up (and feeling completely honoured) to have a small part in these women’s dreams.
A design process is simply a way of breaking down a project into actionable and manageable steps in order to achieve a desired goal. For a stylist, this goal might be an elegant styled shoot, for a stationer, perhaps it's a client’s luxury handmade wedding suite. For graphic designers, it might look like a full brand design implemented across multiple marketing collateral.
The possibilities of what you can stamp onto are endless. For businesses think business cards, letterheads, notecards, envelopes, etc. For weddings and events think stationery suites, programs, menus, escort cards, even cocktail napkins, favours, and more! My favourite stamp technique is heat embossing. Heat embossing is an affordable option that looks and feels oh so luxurious!
Our wedding took place in a small country village. We were married in a small church and held our reception around the corner from it at a vintage community hall. Both the church and reception hall were simple and bright rooms. They both had beautiful tall windows, light walls, and hardwood floors - perfect canvases for playing with.
I can’t believe we are already at 2019. I know for so many January 1st is just another day. But for me, I look forward to opening up that still crisp planner I purchased a couple weeks prior and dive into really using it, I love fresh paper and starts!